15 Blog Post Ideas For Entrepreneurs, Marketers, And Businesses

Running out of blog post ideas?

Your blog can be a great asset and can be used as a tool to foster a community while driving sales.

But you would like the content ideas to work.

In this post, you will find 60 blog post ideas that you will use to create content that will grow your business.

15 Blog Post Ideas For Entrepreneurs, Marketers, And Businesses

Let us begin:

1. Current trends

People like to know what the current trend is this week. Whether you're on Twitter looking at trends or reading a post about the latest happenings in your industry, a current trends blog post is a simple addition to your content schedule.

While you will see what's hot now, a great thank you for using this concept is predicting what the trends will be in the future. for example, Designmodo reviewed website design trends for 2020.

2. Report current news from your sector

Depending on your business, there may be breaking news in your industry that can alarm or ask questions of your audience.

This is no more true than when Google announced to the masses its new mobile-optimized rules for pop-up windows. Since OptinMonster's business revolves around lead capture and pop-ups, its clients have raised some concerns.

Owner Syed Balkhi wrote a blog post about how this news affects OptinMonster.

3. Publish a case study

Case studies are a great thank you to show how valuable your product or service is. They will be even more powerful than a testimonial, as they show a real person who is successful alongside your product or service.

Woobox helps you run marketing campaigns through social contests, giveaways, and giveaways. They present case studies on their blog on how using their service can help businesses achieve their goals.

4. Interview an expert

For some companies, interviewing an expert in your industry can be a great way to offer your audience real value. Industry experts often have insider tips and methods that they will share with their audience, providing them with valuable insights.

Pagewiz can be a landing page optimization tool and a part of your blog strategy is to try to conduct case studies and also interview industry experts.

5. Show a replacement function

Part of having a business blog is keeping customers updated on new features or services. While the blog post itself is not very attractive, it is very informative and valuable to your audience.

Dropbox recently launched Dropbox Paper, a way for your team members to have a central place for all their notes and work. His blog post showed three ways his readers can use Dropbox Paper for their next meeting.

Show a replacement feature

6. means common mistakes

People love mistakes. Not by doing them, but by reading about them. In fact, the click-through rate for negative superlatives in their headline is 63% higher than headlines using positive superlatives.

As an example, Hootsuite features a blog post on what social media marketers are getting wrong about SEO.

Adam's Note: Be careful to inject an excessive amount of negativity into your headlines.

Sure, being more negative can often translate to more traffic. After all, more traffic is what we would like, right?

But the reality is that an excessive amount of negativity, when not necessary, means venturing into clickbait territory.

A good example is those "SEO is dead" blog posts - they paint a bleak picture that just isn't true.

So the key is to make sure you simply avoid making your readers think, "Wow, that's about 5 minutes I'll never get back ..."; this is how you lose trust along with your audience.

7. Write an instructional post.

One of the most popular types of blog posts can be a tutorial. Why? Because people search online for answers to their problems. And a how-to post can provide those answers.

It also lets readers know that it is a curated post that will dive into one thing. for example on the Elegant Themes blog they need a post on how to edit advanced photos on the back of WordPress.

Write an instruction post

This post can be a complete step-by-step guide on how to edit photos in WordPress.

8. Meet the staff

While you're About Us page will contain the most important information about the people in your business, writing a blog post about your staff can help your audience engage with your business on a more personal level.

This is also a great thank you for introducing your audience to at least one person on your team.

Starbucks does an exquisite job featuring baristas from all over on its blog and also on Instagram.

9. How customers use your product

People, in general, are nosy. We want to know what people are doing or thinking. Report on your blog how customers use your product in their life.

Evernote presents a series called How Evernote Users Use Evernote. They show how people use your product, which helps to highlight tons of little things about the merchandise that won't be intimately mentioned before.

How customers use your product

10. Reports on your product

If you knew your product is # 1 or in the top 10, wouldn't you want to shout it out to the whole world at the top of your lungs? Well, since you can't do this online, the best thing to do is a blog about it.

For example, the productivity app Any.do share its enthusiasm for being one of the most widely used apps in America.

11. Make a weekly summary of relevant news.

No matter what industry you are in, there are always tons of stories, as well as tons of platforms to search for this news. It would be very useful to do a weekly or weekend summary of the simplest and most relevant news for your audience.

Torque, a WP Engine post, snapped up the latest WordPress news over the weekend.

Make a weekly summary of relevant news

And WP Superstars publishes a monthly roundup of the latest WordPress news.

12. Promote your webinars

For many entrepreneurs, hosting webinars can be a common marketing strategy. For some, notifying their subscribers is enough to guarantee a high attendance rate.

But if you want to increase your email list and your traffic, promote your webinar on your blog. Many SaaS brands have found that webinars convert particularly well and run regularly. Not just to sell your product, but to teach your existing customers.

The advantage of teaching your customers about your product is that it will simply reduce churn rates.

13. Include guest posts from experts in your industry.

Another way to present thought leaders in your industry is to determine if they might be willing to write a guest post for your blog.

This is a great thank you for growing your traffic as the guest poster will likely let your audience take notice of your guest post. And therefore, the more prominent the expert, the more likely they are to generate more traffic and leads.

Leadpages has some influential guest posters on their blog, like Ramit Sethi from I will be able to Teach You to Be Rich, to offer valuable advice to their audience.

Present guest posts from experts in your industry

14. Highlight customer stories

Another way to humanize your brand is to point out customer stories on your blog. Introduce a client and make your audience understand it.

For example, FreshBooks, a small cloud business accounting software, has long featured customer stories on its blog.

15. Tell the story of your field

A popular idea for business blogging is to try doing a series on the history of your industry or aspects of it. This helps your readers appreciate how far your industry has really come.

It is also different to spice up your blog if your business is boring. For example, Timesheets.com may be cloud-based timesheet, scheduling, and expense tracking software.